Experience amazing summer vibes while surrounded by two of Croatia’s most beautiful mountain peaks, crisp blue water and sunny skies. The location of Hard Island is what truly sets it apart from any other festival


Zrce Beach

This luminous 1km-long cove with a pebble beach and a great view of the mainlaind mountains offers an unparalleled clubbing experience. Day & night the beach echoes beats from 4 open-air clubs and many cool bars. Aside from various techno, EDM and hip-hop events, with Hard Island the beach now represents the harder styles of electronic music. Partygoers from around the world are left speechless in this decadent paradise of fun.

Island of Pag

The island of Pag is situated in the north-west part of the Croatian coast. Most of its surface is stripped from vegetation so the sun bleached karst rock forms give it a moonscape appearance that makes you feel as if you were on another planet. The island is trapped between two mountain ridges, surrounded by clear blue skies and crystal blue water of the Adriatic Sea. Aside from being one of the most fascinating islands in Croatia, its vibrant nightlife truly makes it a unique place.


Croatia is a beautiful Mediterranean country, bordering Slovenia in the west, Hungary in the north, Serbia in the east, Bosnia and Herzegovina in the south and Italy in the Adriatic Sea. As it is now also a member of the EU, it is considered to be modern, developed and safe. It has an amazing 5,835km of coastline, 4,057km of which belongs to islands, cliffs and reefs. There are more than 1000 islands in the Adriatic, but only about 50 are populated. Along the Adriatic coast the climate is Mediterranean, which makes it one of the sunniest coastlines in Europe!


Summer in Croatia is hot with blue skies and almost no rain. Sunrise it at 6am and sunset is at 9pm. Days are sunny and hot, nights are warm with stars in the sky. Daily temperatures range from 27 to 35 degrees Celsius, while water temperature remains around 20-24 degrees Celsius. The conditions are perfect for relaxing at the beach, swimming and having some drinks at the beach parties, before partying like crazy all night. Sunscreen, sunglasses and beach towels are absolutely a must-have for your holiday on the Island of Pag.


We have combined the festival ticket with different types of accommodation. Book a package to get the best value for your money and save time of organising your holiday.

Quick overview

Where to party?

The island of Pag, besides being a truly unique maritime destination, is well known for its entertainment and nightlife which takes place mostly on Zrce Beach, the decadent and exotic leading clubbing destination in Croatia and possibly in all of Central Europe, and Novalja, a small yet vibrant town full of bars and restaurants. There are so many interesting places to visit on the island of Pag, however Zrce Beach is where the real party takes place. Music pounds day and night, with beautiful people dancing and having fun, drinking cocktails on the sun-kissed pebble beach before jumping into the sea for a swim or taking a jet-ski for a spin on the waves. Three out of four superclubs are rated in the Top 100 Clubs by DJ Mag, although all of them deserve to be on the very top of the chart.

Where to eat and drink?

Numerous restaurants and taverns can be found within or around our accommodation areas, while we warmly recommend visiting the restaurants Antonio, Sidro or Boskinac, as well as the taverns Arka, Stari Mlin or Antika. You can also check other possibilities here. If you want to taste the specialties of Novalja and the Island of Pag we recommend trying the following dishes - Pag cheese, lamb, needle macaroni, curd strudel, a variety of fish and seafood dishes, grilled meats, traditional domestic delicacies such as hrostule and fritters.

Where to shop?

In Novalja you can find a local shop almost on any corner, but if you are searching for a supermarket, we suggest visiting Hiper Novalis or Konzum near the main intercity bus station or Plodine near the main local bus roundabout in Novalja.

What to do?

Going to the beach

Zrce Beach is a picturesque 1km-long cove, located south-east of Novalja. With an amazing view of the mainland mountains and 4 big clubs with music playing day and night, it offers an unparalleled clubbing experience. Gajac Beach is located in the tourist town of Gajac in the close proximity of Zrce Beach. It is less crowded and offers a more relaxed experience without loud music. We recommend having lunch or dinner in one of the restaurants on the beach - food is good and not expensive while the view is beautiful. Besides Zrce and Gajac, there are many beautiful and lonely beaches close to the town of Novalja. such as Cista, Branicevica, Planjka, Lokunje and Babe. Beaches of Camp Strasko and Caska are also very good, and close to Novalja. Simuni beach is a bit further, so it’s necessary to go there by car. It is home to sparkling crystal waters and rocky shores, with trees that provide shade and under which guests can rest or string up their hammock. Being somewhat isolated, the location of Simuni Beach allows it to be less crowded than other spots, even during the high season.


The Cultural summer of Novalja takes place all summer long. The program is very attractive, with interesting happenings such as art exhibitions, classical music concerts, folk music performances, folklore group performances, promotional book exhibitions, theater plays, open air cinema performances, entertainment music concerts and similar. The most visited manifestations are the evenings when the visitors can taste domestic delicacies while enjoying Dalmatian music.


The importance of sports and recreation increases every year in Novalja and its surroundings. You can find a football stadium, a multi-purpose sports hall, tennis courts, fitness gyms, saunas, etc. Sports lovers can paintball, hike, cycle, play tennis, walk, trek and enjoy numerous other activities. Water sports, including diving, water skiing, speed boat tube pulling and yachting are a big thing, as the Island of Pag is a booming summer destination.

Whats typical for Pag?

Olive Gardens of Lun

The grove is a protected site due to the local government securing funds from the European Union to protect the 80,000 beautifully gnarled olive trees against development.

In the 24 hectares that make up the garden, the most important specimens are the 15,000 wild olive trees that can be found interspersed among the other trees whose average age is 1,200 years. These trees are the last of their kind in the region to still be left in their natural state. There is a highly informative guided tour of the site which can be done either on foot (2 hours) or by golf cart (45 minutes) for a fee, or you can wander the trails your own for free. Head to the tourist centre on arrival to find our more info. Maknuti ovo iz prvog lica.

Pag Salt

Salt is also a product for which the island is famous and unique. The salt was produced in various places along the Croatian coast, but on Pag more than elsewhere thanks to the exceptional climatic conditions and favorable clay surface. The traditional way of producing salt through natural evaporation was abandoned 25 years ago when in the area of Svilno, 5 km south of the town of Pag, the salt factory was built. Today "Solana Pag" is the largest salt production facility in Croatia with the annual production of about 30.000 tonnes.

Sirana Gligora

The award-winning products found at this squeaky clean cheese factory are made as they have been for centuries. Using sheep milk that comes from neighboring farms and traditional techniques, this business makes some of the tastiest creations on the island. It is an ideal destination for rainy or chilly days when visiting the beach isn’t an option. The staff are super friendly the tour costs just 60 Kunas (8 EUR). The guide gives you detailed overview of the work that goes into creating their specialty cheeses such as Paski sir and Zigljen, and you can see the team hard at work and the cheese maturing. Just don’t touch them! If you enjoy what you sample, you can purchase more in the factory’s cheese shop.

The Lace Museum

The village of Pag is well known for its extraordinary lacework, which has adorned emperors and noblewomen to the common folk. Lace-making in Croatia began during the Renaissance period when it spread throughout Europe and the Mediterranean. Lace was originally used to make ecclesiastical garments or ornaments for clothing and tablecloths. The work is so important to the Croatian culture that it was inscribed by UNESCO to the UNESCO Intangible Cultural Heritage List in 2009. This tiny museum, in the Ducal Palace (Knezeva Palaca) was created to illustrate the history of this handicraft and provide examples of the best workmanship. Thus, it makes a good stop for those who have been rained out at the beach or those who are considering purchasing lace as a wonderful souvenir on their visit. After all, it’s best to know what the genuine article looks like, because otherwise what seems like a good bargain could prove a very costly mistake.

The Museum of the town of Novalja

The Museum of the Town of Novalja is one of the most interesting cultural institutions, primarily because inside of the museum is the entrance to the underground aqueduct (Talijanova buža - the hole of Italian) dating back to the Antiquity, built in the first century BC. The aqueduct is entirely carved in stone by human hand, with a length of 1042 meters and with an average width of about 60 cm. Visitors can see a segment of 150 meters.

Detailed info

All location info

View detailed all you need to know about Pag Island, how to get there and your way around.

How to get there?

Hard Island has unlimited sun, sea and summer vibes. You can have as much as you want, and all you have to do is come.

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